Major enhancement to the 3D Cloud platform adds enterprise 3D Visual
Configure, Price and Quote workflows across the 3D Cloud application portfolio.

ST. PETERSBURG, Fla., Sept. 1, 2026 /PRNewswire/ — 3D Cloud today announced that 3D Visual Configure, Price and Quote (3D Visual CPQ) workflows are now available to new customers as part of the 3D Cloud platform, following a successful private preview with select enterprise customers.

The addition of 3D Visual CPQ expands the 3D Cloud platform with interactive 3D visualization, configurable product data, rules-based configuration, dynamic pricing and bill of materials (BOM) generation. Together, these features help manufacturers and retailers simplify the sale of complex configurable products and project-based purchases across ecommerce, retail stores, dealer networks and sales-assisted channels.

Designed for complex configurable products with thousands or even millions of possible configurations, 3D Cloud 3D Visual CPQ workflows help customers, designers and sales associates configure products visually instead of relying on extensive catalog knowledge or product expertise. Every selection, from colors and finishes to dimensions, components and accessories, is reflected instantly in interactive 3D while pricing, bills of materials and configuration rules update automatically throughout the buying process.

By making complex configurable products easier to understand and configure, 3D Cloud 3D Visual CPQ enables more customers to successfully self-serve product configuration, reduces the need for specialized product knowledge, improves order accuracy and helps reduce costly configuration errors and product returns.

“Configuring a complex product should be as intuitive as booking an airline ticket or building an Instacart order,” said Beck Besecker, CEO and Co-Founder of 3D Cloud. “That’s the standard customers expect today, and it’s the standard we’ve spent more than a decade helping leading manufacturers and retailers achieve. The 3D Visual CPQ capabilities we’ve added to the 3D Cloud platform reduce training, minimize the need for catalog knowledge, eliminate unnecessary complexity and help customers configure the right product the first time.”

3D Visual CPQ Across the 3D Cloud Application Portfolio

3D Cloud 3D Visual CPQ workflows are available across the 3D Cloud application portfolio, enabling manufacturers and retailers to deliver consistent Configure, Price and Quote experiences.

Each application shares the same configurable product data, pricing, business rules and enterprise integrations, enabling manufacturers and retailers to deliver consistent customer experiences across channels while reducing duplicate product maintenance.

3D Cloud Product Configurators

3D Cloud Product Configurators make complex configurable products easy to configure, visualize and purchase. Customers can customize colors, materials, finishes, dimensions, components and accessories while seeing every change in real time. Features include dynamic pricing, rules-based validation, unlimited product variants powered by configurable product data, bill of materials (BOM) generation, WebAR OnDemand™ and enterprise integrations with ecommerce, PIM, ERP and CRM systems.

3D Cloud Modular Configurators

Purpose-built for modular furniture, 3D Cloud Modular Configurators simplify complex sectional and modular product sales through intuitive drag-and-drop configuration, automated SKU selection, dynamic pricing, rules-based validation and downloadable bills of materials.

3D Cloud Room Planner

The 3D Cloud Room Planner extends 3D Visual CPQ beyond configuring a single product by enabling customers to design complete rooms using configurable products. Shared configurable product data keeps configured products, pricing and bills of materials synchronized throughout the design process. Design Packets, currently in closed beta with select partners, enable customers, designers and sales associates to generate professional summaries that include room layouts, configured products, pricing and project details.

3D Cloud Kitchen Designer

3D Cloud Kitchen Designer applies 3D Visual CPQ to one of retail’s most complex project purchases by combining guided consultation workflows, intelligent kitchen planning, configurable cabinet catalogs, responsive pricing, bills of materials, material lists, cloud collaboration and photorealistic renderings to create accurate, buildable kitchen designs ready for quoting and ordering.

3D Cloud Deck Designer

3D Cloud Deck Designer applies 3D Visual CPQ to outdoor living projects, enabling contractors, retail sales associates and homeowners to visually design complete decking projects, including decking, railing, lighting and substructures. Integrated pricing, manufacturer and retailer product data, and downloadable bills of materials simplify quoting and ordering.

DesignWithMe.ai

DesignWithMe.ai extends the 3D Cloud platform with AI-powered design experiences that help shoppers discover products, receive guided recommendations and configure complete spaces while leveraging the same configurable product data, pricing and business rules that power 3D Cloud 3D Visual CPQ workflows.

Enterprise Features for 3D Visual CPQ

Across the 3D Cloud platform, 3D Visual CPQ provides:

• Interactive 3D visualization with real-time updates
• Rules-based product configuration
• Dynamic pricing
• Bill of materials (BOM) generation for configured products and projects
• Shared configurable product data across applications
• Enterprise catalog management
• API-first architecture
• Integration with ecommerce, PIM, ERP and CRM platforms
• WebAR OnDemand™ visualization
• Omnichannel deployment across ecommerce, retail stores, dealer networks, designers and field sales

Because every application shares the same configurable product data, pricing and business rules, manufacturers and retailers can deliver consistent 3D Visual CPQ experiences across ecommerce, retail stores, dealer networks and sales-assisted channels.

Built for Complex Configurable Products

The 3D Cloud platform delivers 3D Visual CPQ workflows for manufacturers and retailers selling complex configurable products across:

• Home Furnishings – configurable upholstery, bedroom, dining and living room furniture, including modular and sectional seating
• Office and Contract Furniture – workplace systems, seating, storage and commercial furnishings
• Kitchen Cabinets – complete kitchen design, configurable cabinetry, appliances and materials
• Bath – vanities, storage, fixtures and complete bathroom projects
• Outdoor Living and Decking – decking, railing, lighting and complete outdoor living projects
• Closets and Storage – custom closets, wardrobes and shelving systems

Whether configuring a sectional sofa, planning a commercial office, designing a kitchen, creating a custom closet or building an outdoor living space, 3D Cloud 3D Visual CPQ workflows help manufacturers and retailers simplify the sale of complex configurable products through interactive visualization, enterprise configuration, dynamic pricing and quoting while making it easier for customers to self-serve with confidence.

About 3D Cloud

3D Cloud is the 3D Visual CPQ and 3D digital asset management platform for 3D product visualization, including 3D product configuration, and the global leader in 3D e-commerce for furniture, kitchen, bath, outdoor, office furniture, closets, and storage. The 3D Cloud 3D digital asset management platform is a B2B SaaS that allows retailers and brands to build endless applications from a single 3D product catalog. With 3D Cloud, 3D content is created, managed, and published to all 3D applications from a single source of truth for consistency across every touchpoint in the customer journey. Applications that run on 3D Cloud include DesignWithMe.ai, 3D Cloud Product Configurators, 3D Cloud Sectional Configurator, 3D Cloud Room Planner with Design from Photo, 3D Cloud Kitchen Designer, 3D Cloud Virtual Reality, 3D Cloud 360 Product Spins, 3D Cloud Instant Renders, and 3D Cloud WebAR Augmented Reality. 3D Cloud has offices in Miamisburg, Ohio; St. Petersburg, Florida; and London, United Kingdom. 3D Cloud holds several patents in AI conversational configuration and offers the only AI kitchen design agent experience available to enterprise retailers. Clients include Herman Miller, major U.S.-based home improvement retailers, Kingfisher plc, Bob’s Discount Furniture, Macy’s, La-Z-Boy, Joybird, and John Lewis and Partners. The company is backed by Dan Gilbert and Arnie Bellini. For more information, visit 3Dcloud.com. 

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SOURCE 3D Cloud