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Author: IAB Tech Lab

IAB Tech Lab Launches Industry Council to Address Transparency in $200B U.S. Programmatic Ad Market

April 21, 2026
IAB Tech Lab Announces Dynamic Traffic Engine Donation from Amazon Ads to Improve Bidstream Efficiency

April 15, 2026
PMG Integrates IAB Tech Lab AAMP Standards Into Alli Operating System

April 7, 2026
IAB Tech Lab Releases Food Item Classification Framework (FICF 1.0) to Standardize Culinary Data Infrastructure

April 1, 2026
IAB Tech Lab Announces Event and Conversion API (ECAPI) For Public Comment

January 20, 2026
IAB Tech Lab Unveils Agentic Roadmap for Digital Advertising

January 6, 2026